Struggling in the water? Float to live

This message has been posted on behalf of Humberside Fire & Rescue Service. 

In 2024 alone, 249 lives were lost to accidental drowning across the UK and Ireland.

The Humber region is a stunning place to explore, with its beautiful coastline, rivers and lakes. But water can be unpredictable and dangerous. Even on a warm, sunny day, the water remains very cold – cold-water shock can have deadly consequences.

Remember: Float to Live

If you’re in trouble in the water:
 Tilt your head back, keeping ears submerged
 Relax and breathe normally
 Spread arms and legs to stay afloat
 Once calm, call for help or swim to safety

Water safety tips:
 Follow warning and safety signs
 Let someone know where you’re going if heading out alone
 Watch out for slip or trip hazards near water
 Stay clear of unstable riverbanks and cliff edges

If someone falls into deep water:
 Call 999 immediately for emergency help
 Use the What3Words app to share your exact location
 Never enter the water to try to save someone.